Vietnam is known for its vibrant street markets, bustling shopping malls, and unique fashion scene. Whether you’re looking for traditional Vietnamese garments or international brands, Vietnam has something for every shopper. In this guide, we’ll explore where to buy clothes in Vietnam, whether you should opt for international brands, the best local brands to check out, and some tips for a successful shopping experience.

Where to buy made in Vietnam clothes?

Local Markets

One of the best places to buy authentic Vietnamese clothes is at the local markets scattered throughout the country. These markets offer a wide range of clothing options, from traditional ao dai (Vietnamese long dresses) to modern streetwear. Here are some popular markets to visit:

  1. Ben Thanh Market (Ho Chi Minh City): Located in the heart of Ho Chi Minh City, Ben Thanh Market is a bustling hub of activity where you can find everything from clothes and accessories to souvenirs and local delicacies. Make sure to bargain for the best prices!
  1. Hanoi Night Market (Hanoi): This vibrant night market in the Old Quarter of Hanoi is a great place to shop for trendy clothes at affordable prices. The market comes alive in the evenings, with vendors selling a variety of goods under colorful lanterns.
  1. Hoi An Ancient Town (Quang Nam Province): Known for its tailor shops, Hoi An is a must-visit destination for those looking to get custom-made clothing. You can choose your fabric, style, and measurements, and have a garment made just for you within a few days.

Boutiques and Designers

If you’re looking for high-quality, locally-made clothing, consider visiting boutiques and designer stores in major cities like Ho Chi Minh City and Hanoi. These stores offer unique pieces that blend traditional Vietnamese craftsmanship with modern designs. Some popular boutique brands include:

  1. Chula Fashion: Known for its colorful and quirky designs, Chula Fashion offers a range of clothing and accessories that are perfect for making a statement. Visit their flagship store in Ho Chi Minh City to browse their latest collections.
  1. Nem Fashion: With a focus on sustainable fashion, Nem Fashion creates elegant and timeless pieces using natural fabrics and traditional techniques. Their stores in Hanoi and Ho Chi Minh City showcase their commitment to craftsmanship and quality.

Should you buy International brands in Vietnam?

Pros of Buying International Brands

While Vietnam offers a rich selection of local clothing brands, there are also benefits to purchasing international brands in the country. Some reasons why you might consider buying international brands in Vietnam include:

  1. Quality Assurance: International brands often adhere to strict quality standards, ensuring that you’re getting a well-made product that will last.
  1. Trendy Styles: International brands are known for staying up-to-date with the latest fashion trends, making them a good choice for those who want to keep their wardrobe current.
  1. Brand Recognition: If you’re loyal to a particular international brand, shopping for their products in Vietnam can provide a sense of familiarity and consistency.

Cons of Buying International Brands

However, there are also drawbacks to buying international brands in Vietnam. Some reasons why you might want to opt for local brands instead include:

  1. Higher Prices: International brands often come with a higher price tag due to factors like import taxes and brand prestige, making them less accessible to budget-conscious shoppers.
  1. Lack of Uniqueness: While international brands offer consistency and brand recognition, they may lack the unique cultural elements and craftsmanship found in locally-made clothing.
  1. Environmental Impact: The production and transportation of international brands can have a larger carbon footprint compared to locally-made clothing, contributing to environmental concerns.

The local brands and where to get them

Local Fashion Brands

Vietnam is home to a thriving fashion scene, with many talented designers and brands making a name for themselves both locally and internationally. Here are some top local brands to look out for:

  1. The Blue T-Shirt: Founded by designer Ly Qui Khanh, The Blue T-Shirt is known for its minimalist aesthetic and sustainable practices. The brand’s simple yet stylish pieces are perfect for everyday wear.
  1. Subtle & Simple: Subtle & Simple offers a range of versatile clothing for men and women, with an emphasis on clean lines and quality materials. Their timeless designs make them a favorite among fashion-forward locals.

Where to Find Local Brands

To discover and shop for local Vietnamese brands, consider visiting the following locations:

  1. Concept Stores: Concept stores like Maison Marou in Ho Chi Minh City curate a selection of local fashion brands, allowing you to explore multiple designers in one location.
  1. Fashion Week Events: Attending fashion week events in cities like Ho Chi Minh City and Hanoi is a great way to discover emerging local talent and support the Vietnamese fashion industry.
  1. Online Platforms: Websites like Runway.vn and Vietcetera.com showcase a variety of Vietnamese fashion brands and designers, making it easy to shop for local clothing online.

Tips shopping Clothes in Vietnam

1. Bargain Wisely

Bargaining is a common practice in Vietnamese markets, so don’t be afraid to negotiate prices with vendors. However, remember to be respectful and polite during the process. Start by offering a lower price than what is quoted and work your way up to a mutually agreeable amount.

2. Check the Quality

When shopping for clothes in Vietnam, take the time to inspect the quality of the garments before making a purchase. Look for loose threads, stains, or other defects that could affect the durability of the clothing. If you’re buying from a tailor or boutique, ask about the fabric composition and care instructions.

3. Embrace Custom-Made Clothing

One of the highlights of shopping for clothes in Vietnam is the opportunity to get custom-made garments tailored to your preferences. Whether you’re looking for a traditional ao dai or a modern suit, consider investing in bespoke clothing for a personalized and unique addition to your wardrobe.

Conclusion

Shopping for clothes in Vietnam offers a diverse and exciting experience, with options ranging from traditional markets to high-end boutiques. Whether you’re interested in local brands, international labels, or custom-made clothing, Vietnam has something for every fashion enthusiast. By exploring different shopping destinations, supporting local designers, and following our tips for a successful shopping trip, you can elevate your wardrobe with unique pieces that reflect the rich culture and craftsmanship of Vietnam.